New Balance has taken a careful approach to choosing athlete endorsers, and it's paying off - The Boston Globe
Coco Gauff Launches Signature Sneaker With New Balance - Sports Illustrated
Emma Raducanu adds HSBC to growing list of sponsorship deals | The Independent
Cori Gauff, 14, signs multi-year sponsorship contract with New Balance | CNN
new balance sponsored tennis players, Off 79%, www.davideast.net
Seven in battle to win back tennis from Nine as Tennis Australia charts financial recovery from $100m loss | The Australian
Cori Gauff, 14, signs multi-year sponsorship contract with New Balance | CNN
Coco Gauff endorsers, like New Balance, are benefiting from her rising stock
Tennis news: Eugenie Bouchard's brutal start to 'new chapter'
New Balance Press Box : NEW BALANCE SIGNS TENNIS STAR GENIE BOUCHARD TO MULTI-YEAR SPONSORSHIP
Personal Sponsors of Milos Raonic
New Balance confirms partnership with Eugenie Bouchard - Women's Tennis Blog
New Balance - Wikipedia
Tennis Sponsorships Men (Singles) – Score and Change
Top Tennis Endorsement Deal Debuts at the Australian Open - Boardroom
Cori Gauff, 14, signs multi-year sponsorship contract with New Balance | CNN
Tim Newcomb on Twitter: "Last summer Danielle Collins served as the face of the new on-court New Balance Fresh Foam X Lav2 sneaker. Now she's at the #AusOpen wearing Adidas shoes and
Genie Bouchard Discusses Social Media Scrutiny, Signing New Balance Deal
Top Tennis Endorsement Deal Debuts at the Australian Open - Boardroom
Coco Gauff - Wikipedia
The sponsorship landscape at the top of professional tennis
Tennis news: Eugenie Bouchard's brutal start to 'new chapter'
Opelka signs with FILA – but needs practice gear – Open Court
As Tennis Season Nears End, Rankings and Bonuses Hang in the Balance - The New York Times
Cori Gauff is making tennis history, signs first sponsorship contract | Youth1
Genie Bouchard Discusses Social Media Scrutiny, Signing New Balance Deal
